A visual designer and creator with a passion for letters and form. She designs comprehensive visual branding processes and creates official templates for Canva’s design platform. A graduate of the Visual Communication program at HIT, she lives and works in Holon, the city where she creates.
Her connection to letters began during her military service, when she discovered the world of lettering and English calligraphy. Since then, letters have accompanied her everywhere – in design, in self-learning, in the joy of deciphering handwriting, and in the search for the beauty hidden in the smallest details.
Coming from a bereaved family, the Ot.Hayim project feels deeply personal and especially meaningful to her. Every letter given new life here is, for her, a privilege and a profound source of emotion.
She has always felt that a person’s handwriting can reveal so much about them and about the moment the words were written – the choice of words, the softness or pressure of the pen, and the rhythm and style, which can sometimes reflect external circumstances or inner feelings.